Tableau Vs Looker Studio: Professional Comparison – Right And Wrong
Tableau Vs Google’s Looker Studio (Data studio). The comparison and which tool is best for you.
What is the difference between Looker and data studio?
Data studio was initially launched by Google on March 15, 2016. On October 2022 GCP keynotes, Google announced that Data studio will be called Looker Studio.
Users, Searchers, and Trends of Visualization tools
Tableau was searched more than looker studio on Google search. This clearly means that Tableau is more popular than Looker Studio.
Being popular is a key advantage in the software industry. The mouth of words could be positive or negative. Thus we also need to view social media sentiments.
How do Looker and Tableau Prices Compare?
tableau vs looker pricing
Tableau: The software has a free version called ‘Tableau Public’. However, this free version does not have all features. One cannot save Tableau public to their hard drive. Tableau is available in subscription plans.
Looker pricing 2022: Looker is free to utilize. There are over 300 connectors with some data connectors being developed by other developers or community members. There could be a fee to use these connectors, but everything else in the Looker Studio / Data Studio is free.
Compatibility of Tableau and Looker Studio, Does Tableau or Looker Have Better Service?
Looker Studio: Since its release Looker studio has been a web-based service. It cannot work offline, or on computer chips. Therefore, only if you have high-speed Internet, it is advised to use Google Looker Studio. On the other hand
Tableau: It is compatible with all silicone. Yes, whether it is Mac, Windows, or any other OS you will face no issues whatsoever. Tableau services are also available online on Tableau Cloud, which can be accessed on the web.
Clients of Tableau and Looker Studio, Which organization prefers to operate Tableau or Looker?
Tableau has clients from all over the world. The list is endless, and continues to grow! Thanks to tableau’s advanced distribution and networking system which keeps clients satisfied.
Here are some of the Tableau Clients:
Google Looker Studio: Google data studio is Free, and therefore many internal departments of companies use it. There is no requirement for licensing too. Therefore, departments that are dependent on Google sheets also use google slides and google Looker.
Yet, the google cloud platform which is the parent of Looker Studio has enormous clients. GCP is one of the top Cloud providers. Here are some of the Google Cloud Platform Clients:
Owners and Users
Tableau is now owned by Salesforce. Salesforce s the biggest CRM provider in the World. It is 122/500 Fortune 500 in 2022. And top 100 Tech companies in the USA.
On the other hand, Looker studio is a service provided by Google. Google is the top 5 companies in the USA, and among the Big 4 Tech giants.
Data sources and features
Looker studio provides access to your data from 800+ data sets from over 700 connectors. Many connectors are by 3rd owners or by enterprises other than Google. An organization such as Funnel, supermarket, and SEM rush are top providers in this category.
Some of the famous Data sources are:
- Google Bigquery
- Google Analytics
- YouTube
- Google Ads
- Search Console
- MySQL
- PostgreSQL
- Amazon Redshift
- Google Sheets
- And a few more,
Find all the data sources and data connectors of Google’s Looker studio.
On the other hand, Tableau consists of
Tableau Public and Tableau Desktop both have different amounts of data sources. Tableau Public consists of only
- MS Excel
- Text file
- JSON files
- PDF file
- Google Drive
- Google Sheets
- And a few more
excel, text, other flat files, and a few more.
Tableau Desktop has a variety of connections such as:
- Amazon Athena
- Amazon Aurora for MySQL
- Amazon EMR Hadoop Hive
- Amazon Redshift
- Anaplan
- Apache Drill
- Aster Database
- Azure Data Lake Storage Gen2
- Azure SQL Database
- Azure SQL Synapse Analytics
- Box
- Cloudera Hadoop
- Databricks
- Datorama by Salesforce
- Denodo
- Dremio by Dremio
- Dropbox
- Esri Connector
- Exasol
- Firebird 3
- Google Ads
- Google Analytics
- Google BigQuery
- Google Cloud SQL
- Google Drive
- Google Sheets
And the list continues. The full list can be found on Tableau Website: Tableau Connectors
Does Tableau have a better community than Looker?
Tableau and Looker both have a quality community however, in numbers Tableau have more members than Looker.
Is Looker better than Tableau?
In pricing, and compatibility with other google product Yes, Looker is better than Tableau. However, in many other features such as Data connections, Look and feel of the software, and many other reason Tableau wins over Looker.
That could be a good reason why Tableau is more famous than Looker.
Learn a Data Analyst Project in 1 Hour on Tableau
The subscription plans can be found on the following website:
